Archive for August, 2007
During planning to create a business identity and Web site/blog for a therapist in private practice, I got thinking about my dog. Brownie and I grew up in Brooklyn, NY. When we met both of us were wet-behind-the-ears good-looking pups. Although long gone before the advent of the Internet, Brownie taught me a few secrets about the self-promotion of your Web site worth noting.
- Be “it.” Some of my [...]
Six reasons spring to mind. Here are two particularly significant for every small business owner, independent professional and business manager.
You want a business blog because:
1. A business blog builds relationships, trust and credibility sooner. A business blog makes communicating with prospects and clients easy, fast and efficient.
2. A business blog is a cost-effective, infinitely flexible, instantly update-able Web site. The small business owner and [...]
While you may be putting it off, your competitors are out there exploring info on how to use multimedia. In today, business rivals find ways to catch you out tomorrow and harvest your business. Your competitors and rivals are using the power of blogs to replace the slower, time-honored networking cocktail party. Time was at a cocktail party you would talk [...]
Most small businesses don’t have the five-figure budgets required to do market research that can help them grow. The good news is business owners don’t have to work on a hope and a prayer when it comes to marketing anymore. The power of blogs, aka Weblogs, have leveled the playing field.
Let me give you an example. As I walked [...]
Is Barack Obama love or infatuation? Will he be on the ballot in 2008? Is this election process too long for any candidate to survive and thrive? What are the substantive issues? Is the following cartoon wishful thinking or precognition? Post your thoughts.
As a business owner I concern myself with the politics that affect the economic climate. Yet, it’s [...]
Two years ago the best man at my wedding died. It was a long and painful trek toward the tomb. Yet, he never lost his knack for timing. Chatting with friends he would allow a silence to build and build until he dropped a bon mot that triggered gales of laughter from us.
My friend, Richard, reminds me of the white space in [...]